German Digitalization Consumer Report 2014
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New Study Shows Devastating Results for Social Media Implementation in Companies Worldwide

Read a good interpretation of study results here (German):

Author: Jonas

Jonas

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Share 25. June 2012

Categories Allgemein Tags airlines, alcohol, automotive, electronics, fashion, finance, FMCG, Industries, Media, retail, Social Media, telecom

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The Digitalization Think:Lab is a group of passionate social media and digitalization researchers and practitioners coming from the University of Münster’s Marketing Center as well as Roland Berger Strategy Consultants. With this blog, we want to provide a platform that collects the latest research results from top scientists and leading social media experts.

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