Social Media Opportunities for Industrial Goods Producers

I just returned from a presentation I held on social media potentials for industrial goods companies in Berlin today. We had a very deep and honest discussion with train and railroad producers on the transformational opportunities created through social media … Continue reading →

Social Media Marketing – From Bowling to Pinball

Good morning everybody: From a business perspective, one of the most pressing social media questions is: Which impact do social media have on marketing? Are they game changing communication channels or just another internet hype? As one can infer from … Continue reading →